Company History

Founded in 1990, Imperium began as a strategic technology development firm, specializing in the design and development of database-backed websites, corporate Intranet applications, and enterprise desktop applications. Imperium built large-scale database systems for Fortune 500 companies such as Altria (Philip Morris), Dun & Bradstreet, GE, Philips, Bank of America (Fleet Bank), and Pitney Bowes.

Imperium later added SaaS services which included the development of an array of successful online market research technologies. In the last few years Imperium’s main focus has been on data quality and fraud prevention initiatives related to online research. Below is a timeline of our history of innovation…


2000-2006 – Panel management systems, online survey tools, RelevantView for website usability tracking

2007 – RelevantID for digital fingerprinting

2009 – Verity for identity validation

2010 – ICE for category based exclusion, Address Correction for normalization to postal standards

2011 – Capture for detection of browser settings, M2 for complete fraud protection
          Verity+ for getting multiple demographic data points

Our team includes experts from multiple disciplines-- market research, technology, direct marketing, business strategy, branding, design and customer service to ensure that our services are continually relevant to tomorrow's business challenges.