Our Management Team

Marshall C. Harrison, CEO and Founder

As CEO and Founder of Imperium, Marshall has combined his expertise building successful companies with the technical know-how needed to solve business problems.

Drawing on his background in both business and technology, Marshall has been a key contributor to the technological development and overall growth of several market research organizations.

He has also contributed to the development of numerous internet start-ups, as well as major database systems with such clients as IAC/InterActiveCorp, Viacom, GFK, Greenfield Online, Philips Electronics, Altria (Philip Morris), GE, Texaco and Johnson & Johnson.

Prior to founding Imperium, Marshall spent over twenty years in the brokerage and financial services industries and as a venture capital investor. Marshall is a Founding Member of the Connecticut Technology Council and served on its Board of Directors and Executive Committee for six years. He has also served on the boards of the Connecticut Information Technology Institute (UConn) and the Discovery Museum. In 1998, he was a candidate for the U.S. Congress as the Libertarian Party nominee for the 4th District of Connecticut.

Marshall has lectured extensively on trading strategies and techniques, online market research technologies and strategies. He contributes to and is quoted in major business and technology publications.

Prashant Goel, Chief Technology Officer

As the Chief Technology Officer, Prashant is responsible for the design, development, and expansion of existing and new products at Imperium. He works closely with Client Services, Marketing, and Sales to analyze market requirements, implement IT strategy and incorporate new features into Imperium's products.

Prashant brings fifteen years of experience architecting and delivering sophisticated software solutions for a variety of industries including Marketing, Healthcare, Commercial Construction, Banking and Manufacturing.

Prior to joining Imperium, Prashant worked as Director of Software Development at a software development company providing software solutions for Bid Management. He worked on many large-scale projects and helped design and implement efficient solutions to create new web based bid management products for the Commercial Construction industry.

Prior to this, Prashant worked at United Healthcare as Application Development Manager where he was responsible for providing comprehensive IT solutions for all the internal functions of a large 30+ million member organization. Prashant has held lead software development positions at Adaptive Marketing (Vertrue Inc.), Wipro Systems and Datacore Systems.

Prashant holds a Bachelor's Degree in Statistics and a Master's Degree in Computer Applications from Delhi, India.

Jennifer Weitz, Vice President of Business Development

As Vice President of Business Development, Jennifer is responsible for sales, marketing, business development, new product ideas and helping clients make the best use of Imperium’s solutions. She works closely with IT engineering to develop and incorporate new features into Imperium’s products based on market requirements.

Jennifer brings over fifteen years of experience in the Marketing Research Industry and has held senior positions in both Operations and Supply Management for some of the industry’s largest, and most well-respected global sampling and survey companies.

Prior to joining Imperium, Jennifer worked as Director of Global Access, Supply and Engagement Operations at Survey Sampling International (SSI), one of the largest global data providers in the world. Before joining SSI, Jen was Vice President of Operations at Critical Mix, a global sampling, survey programming, and data reporting provider. Jennifer started her career at Greenfield Online (which was subsequently acquired by Toluna). As Vice President of Global Supply, Jen played a significant role in transforming Greenfield Online from a North American sample company, to a global respondent supply organization.

Jennifer is a certified Six Sigma Blackbelt and holds a Bachelor’s Degree from The University of Connecticut.