RelevantView Capabilities

Usability Testing

Measure web user experience 1 click at a time

To build a great site, it’s important to gather feedback from actual users. Usability Testing allows you to track how users navigate the live site by giving you the ability to assign a task and track subsequent behavior.

Usability Testing enables you to determine how well your site meets users' needs and how it compares to your competition. Reports are available real-time and provide valuable data findings. Gain insights into such questions as:

  • Why do visitors visit my site?
  • Do they find what they came to look for?
  • Are visitors able to complete specific tasks on my site?
  • How much time do they spend on each page?
  • How do they navigate the site?
  • What are the strengths and weaknesses of my site?
  • What do visitors find appealing about my competitors site?
  • What are the demographics of my site visitors?

Usability Testing Applications
  • Gain insights into your competitors’ sites
  • Test prototype sites
  • Pre-test new web pages and site designs
  • Compare navigation methods for different web sites
  • Compare site usability experiences for different customer segments
  • Identify potential obstacles to task completion

Usability Testing Case Studies
Read the following case studies:
  • Multinational technology corporation conducts usability study to validate site redesign
  • Leading electronics company gathers actionable information for strategic marketing decisions
  • Major medical device company creates optional online consumer experience